The business plan we will craft for you will contain the following:
Executive Summary
Overview Form of business (partnership, corporation, etc.) Goals and objectives: Business profile (including target dates and timelines) History Financing request and proposed terms and payoff
Description of Service
The legal structure Principal ownership Physical location and facilities Goals and objectives for the business Anticipated changes that will affect business operations
Market Analysis
Market size (5 year) Current similar offerings / competitors Target customers Definition of space (venues) 5-year growth projection of company sales Potential new entrants and specific threats
Product Plan
Initial product or service offering Functionality / features / benefits Define customer experience Likely modifications through 5 years
Technical Plan
Systems needed / impacted Programming resources required Facilities
Sales and Service Plan
Sales Service and tech support Sales launch activities
Start up costs Capital requirements / investment plan Secured and intended sources of funds Use of Funds 5-year income and cash-flow statements Balance sheet, Break-even, profit and loss statement Historical results compared to forecast
Product or Service Launch Plan
Training Marketing / advertising - initial launch and subsequent steady state Criteria for go/no-go decisions
Management Team
Background and biographies on the talent, staff, and board of directors